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101.
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102.
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103.
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Marketing management : strategies and programs
by Guiltinan, Joseph P | Paul, Gordon W. Edition: 5th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill, 1994Accession number(s): 148196, 186752.Availability: Items available for loan: Main Campus [Call number: HF5415.13 G844M 1994] (1).
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104.
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Marketing planning : a global perspective / Sevend Hollensen
by Hollensen, Svend. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: London : McGraw-Hill, c2006Accession number(s): 200605230020.Availability: Items available for loan: Main Campus [Call number: HF5415.13 H644M] (1).
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105.
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106.
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107.
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Marketing research : an applied approach
by Kinnear, Thomas C, 1943- | Taylor, James Ronald. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill, 1991Accession number(s): 135207, 135208.Availability: Items available for loan: Main Campus [Call number: HF5415.2 K566M 1991] (1).
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108.
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Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 3rd ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill Irwin, c2006Accession number(s): 200505280013, 200505280014.Availability: Items available for loan: Main Campus [Call number: HF5415.2 H347M 2006] (1).
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109.
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110.
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Marketing research : within a changing information environment / Joseph F. Hiar, Jr., Robert P. Bush, David J. Ortinau
by Hiar, Joseph F., Jr | Bush, Robert P | Ortinau, David J. Edition: 2nd ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Accession number(s): 200301180041, 200301180042.Availability: Items available for loan: Main Campus [Call number: HF5415.2 H347M 2003] (1).
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111.
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Marketing strategy : planning and implementation
by Walker, Orville C., Jr | Boyd, Harper W., Jr | Larreche, Jean-Claude. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Irwin/McGraw-Hill, 1999Accession number(s): 230384.Availability: Items available for loan: Main Campus [Call number: HF5415.13 W344M 1999] (1).
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112.
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Marketing your services : for people who hate to sell / Rick Crandall
by Crandall, Rick. Edition: Expanded & updated ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: New York, N.Y. : McGraw-Hill, c2003Accession number(s): 200412150008.Availability: Items available for loan: Main Campus [Call number: HD9980.5 C726M 2003] (1).
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113.
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114.
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Principles of advertising & IMC / Tom Duncan
by Duncan, Tom. Edition: 2nd ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill Irwin, c2005Other title: Principles of advertising and IMC.Accession number(s): 200407240056, 200407240057, 200407240058.Availability: Items available for loan: Main Campus [Call number: HF5415.13 D862P 2005] (1).
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115.
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Principles of advertising & IMC / Tom Duncan
by Duncan, Tom. Edition: 2nd ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill Irwin, c2005Other title: Principles of advertising and IMC.Accession number(s): 200809050009.Availability: Items available for loan: Main Campus [Call number: HF5415.13 D862P 2005] (1).
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116.
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Professional sales management
by Anderson, Rolph E | Hair, Joseph F | Bush, Alan J. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill, 1992Accession number(s): 148195.Availability: Items available for loan: Main Campus [Call number: HF5438.4 A523P 1992] (1).
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117.
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Professional services : text and cases / Thomas DeLong, Ashish Nanda
by DeLong, Thomas | Nanda, Ashish. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Accession number(s): 200501050030, 200501050031.Availability: Items available for loan: Main Campus [Call number: HD8038 .A1 D446P] (1).
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118.
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Profitable pricing strategies
by Montgomery, Stephen L. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill, 1988Accession number(s): 93973.Availability: Items available for loan: Main Campus [Call number: HF5416.5 M667P] (1).
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119.
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Relationship selling and sales management / Mark W. Johnston, Greg W. Marshall
by Johnston, Mark W | Marshall, Greg W. Edition: International ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Accession number(s): 200505170063.Availability: Items available for loan: Main Campus [Call number: HF5438.25 J636R 2005] (1).
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120.
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