Your search returned 3 results.

1. Books
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul | Olson, Jerry Corrie, 1944-.

Edition: 6th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2002Accession number(s): 200208150026, 200211260152.Availability: Items available for loan: Main Campus [Call number: HF5415.3 P473C 2002] (1).

2. Books
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul | Olson, Jerry Corrie, 1944-.

Edition: 7th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Accession number(s): 200511250007, 200509060013.Availability: No items available

3. Books
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul | Olson, Jerry Corrie, 1944-.

Edition: 5th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Irwin McGraw-Hill, 1999Accession number(s): 200702140012.Availability: Items available for loan: Main Campus [Call number: HF5415.3 P473C 1999] (1).


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