Creating brand loyalty : the management of power positioning and really great advertising
By: Czerniawski, Richard D.
Contributor(s): Maloney, Michael W.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main Campus Book Shelves | HF6161 .B4 C937C (Browse shelf) | Available | 240120000054 |
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