Your search returned 2 results.

1. Books
Power brands : measuring, making, and managing brand succes / Jesko Perrey, Tjark Freundt, and Dennis Spillecke.

by Perrey, Jesko [author] | Freundt, Tjark [author] | Spillecke, Dennis [author].

Edition: Third revised editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH 2015Accession number(s): 2016000004797, 2016000005037.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 P477P 2015] (2).

2. Books
Power brands : measuring, making and managing brand success / Hajo Riesenbeck and Jesko Perrey

by Riesenbeck, Hajo | Perrey, Jesko.

Edition: 2nd ed. , rev. and enhanced ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH, c2009Accession number(s): 200905160015.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 R537P 2009] (1).


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