Advertising media A to Z : the definitive resource for media planning, buying, and research / Jim Surmanek
By: Surmanek, Jim.
Material type: BookPublisher: New York, N.Y. : McGraw-Hill, c2004Description: 337 p.ISBN: 0071422145.Call No.: HF5826.5 S975A Subject(s): ADVERTISING MEDIA PLANNING -- DICTIONARIESCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | REF HF5826.5 S975A (Browse shelf) | Not for loan | 200406290070 |
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