Your search returned 6 results.

1. Books
Essentials of advertising strategy

by Schultz, Don E | Tannenbaum, Stanley I.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1988Accession number(s): 69107.Availability: Items available for loan: Main Campus [Call number: HF5821 S384E 1988] (1).

2. Books
Integrated marketing communications

by Schultz, Don E | Tannenbaum, Stanley I | Lauterborn, Robert F.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1994Accession number(s): 143274, 189249.Availability: No items available

3. Books
The new marketing paradigm : integrated marketing communications / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn

by Schultz, Don E | Tannenbaum, Stanley I | Lauterborn, Robert F.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Lincolnwood, Ill. : NTC Business, c1994Other title: Integrated marketing communications.Accession number(s): 200802260028, 200802260027.Availability: Items available for loan: Main Campus [Call number: HF5415.123 S384N] (1).

4. Books
The radio & television commercial

by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1989Accession number(s): 100580.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1988] (1).

5. Books
The radio & television commercial

by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1988Accession number(s): 70255, 70256, 99642.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1988] (2).

6. Books
The radio & television commercial

by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1996Accession number(s): 206051.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1996] (1).


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