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1.
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Marketing management : a strategic approach
by Boyd, Harper W., Jr | Walker, Orville C., Jr. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, 1990Accession number(s): 103014.Availability: Items available for loan: Main Campus [Call number: HF5415.13 B692M] (1).
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2.
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Marketing management : a strategic approach with a global orientation
by Boyd, Harper W., Jr | Walker, Orville C., Jr | Larreche, Jean-Claude. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Irwin/McGraw-Hill, 1998Accession number(s): 214650, 214651.Availability: Items available for loan: Main Campus [Call number: HF5415.13 B692M 1998] (1).
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3.
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Marketing management : a strategic approach with a global orientation
by Boyd, Harper W., Jr | Walker, Orville C., Jr | Larreche, Jean-Claude. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : Irwin, 1995Accession number(s): 175357.Availability: Items available for loan: Main Campus [Call number: HF5415.13 B692M 1995] (1).
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4.
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Marketing strategy : planning and implementation
by Walker, Orville C., Jr | Boyd, Harper W., Jr | Larreche, Jean-Claude. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Irwin/McGraw-Hill, 1999Accession number(s): 230384.Availability: Items available for loan: Main Campus [Call number: HF5415.13 W344M 1999] (1).
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5.
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Marketing strategy : planning and implementation
by Walker, Orville C., Jr | Boyd, Harper W., Jr | Larreche, Jean-Claude. Edition: 2nd ed. , international ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : Irwin, 1996Accession number(s): 250120010033.Availability: Items available for loan: Main Campus [Call number: HF5415.13 W344M 1996] (1).
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6.
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Sales force management
by Churchill, Gilbert A., Jr | Ford, Neil M | Walker, Orville C., Jr. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Irwin/McGraw-Hill, 1997Accession number(s): 240120014008.Availability: Items available for loan: Main Campus [Call number: HF5438.4 C487S 1997] (1).
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