Brandstand : strategies for retail brand building / Arthur A. Winters, Peggy Fincher Winters, Carole Paul ; and the editors of Retail Ad World
By: Winters, Arthur A.
Contributor(s): Winters, Peggy Fincher | Paul, Carole | Retail Ad World [ed.].
Material type:
BookPublisher: New York, N.Y. : Visual Reference, c2002Description: 174 p. : col. ill.ISBN: 1584710705.Call No.:
HD69 .B7
W567B
Subject(s): BRAND NAME PRODUCTS | RETAIL TRADE -- MANAGEMENT | PRODUCT MANAGEMENT | ADVERTISING | ADVERTISING, POINT-OF-SALE | COMMERCIAL ART
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HD69 .B7 W567B (Browse shelf) | Available | 200305100018 |
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