BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE

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21. Books
From concept to customer : the practical guide to integrated product and process development, and business process reengineering

by ReVelle, Jack B | Frigon, Normand L | Jackson, Harry K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Van Nostrand Reinhold, 1995Accession number(s): 182237, 182238.Availability: Items available for loan: Main Campus [Call number: HD30 R483F] (1).

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22. Books
Happiness at work : be resilient, motivated, and successful-no matter what / Srikumar S. Rao

by Rao, Srikumar S.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : McGraw Hill, c2010Accession number(s): 201009210163.Availability: Items available for loan: Main Campus [Call number: HF 5549.5 .J63 R36H] (1).

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23. Books
How to have a good day / Caroline Webb.

by Webb, Caroline, 1971-.

Edition: First edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Crown Business, [2016]Accession number(s): 2016000003492.Availability: Items available for loan: Main Campus [Call number: HF5548.8 W422H 2016] (1).

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24. Books
Improving tourism and hospitality services / Eric Laws

by Laws, Eric.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Cambridge, Mass. : CABI, c2004Accession number(s): 200511020002.Availability: Items available for loan: Main Campus [Call number: G155 .A1 L387I] (1).

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25. Books
Keeping customers for life

by Cannie, Joan Koob | Caplin, Donald.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y : AMACOM, 1991Accession number(s): 120847.Availability: Items available for loan: Main Campus [Call number: HF5415.5 C366K] (1).

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26. Books
Managing quality customer service

by Martin, William B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 1997Accession number(s): 203020.Availability: Items available for loan: Main Campus [Call number: HF5415.5 M377M] (1).

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27. Books
Managing retail consumption / Barry J. Davies and Philippa Ward

by Davies, Barry J | Ward, Philippa.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2002Accession number(s): 200310040046, 200311190180.Availability: Items available for loan: Main Campus [Call number: HF5429 D384M] (1).

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28. Books
Mass affluence : seven new rules of marketing to today's consumer / Paul Nunes, Brian Johnson

by Nunes, Paul, 1963- | Johnson, Brian, 1960-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Harvard Business School Press, c2004Accession number(s): 200507130028, 200507130029.Availability: Items available for loan: Main Campus [Call number: HF5415.1 N863M] (1).

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29.
Organizational communication satisfaction and job-related stress : an empirical study of nurses in state hospitals in Bangkok

by Wanlapa Tornsathien.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Bangkok : Faculty of the Graduate School of Bangkok Univ., 1995Online access: Electronic Resource Accession number(s): 141220004019.Availability: Items available for loan: Main Campus [Call number: Thesis W364O 1995 BU] (1).

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30.
Patient satisfaction [electronic resource] : defining, measuring, and improving the experience of care / Irwin Press.

by Press, Irwin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Health Administration Press, c2002Online access: Electronic Resources Availability: No items available

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31. Books
Pride and positive job attitude : their relationships with life satisfaction, hope, and job tenure among Bangkok masseuses / by Yu Li ; Bangkok University

by Yu, Li | Bangkok University.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: [Bangkok] : Bangkok University, 2007Dissertation note: Independent study (MBA)--Bangkok University, 2007 Accession number(s): 201010260009.Availability: Items available for loan: Main Campus [Call number: Thematic Paper Y8P 2007 BU (MBA)] (1).

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32.
Primary teachers talking [electronic resource] : a study of teaching as work / Jennifer Nias.

by Nias, Jennifer.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Routledge, 2002Online access: Electronic Resources Availability: No items available

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33. Books
Relationship marketing for competitive advantage : winning and keeping customers

by Payne, Adrian.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford : Butterworth-Heinemann, 1995Accession number(s): 182919, 230357.Availability: Items available for loan: Main Campus [Call number: HF5415.5 R442] (1).

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34. Books
Satisfaction : a behavioral perspective on the consumer / Richard L. Oliver.

by Oliver, Richard L, 1945- [author].

Edition: Second edition.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2015Accession number(s): 2017000003346.Availability: Items available for loan: Main Campus [Call number: HF5415.335 O448S 2015] (1).

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36. Books
Sell the brand first : how to sell your brand and create lasting customer loyalty / Dan Stiff

by Stiff, Dan.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : McGraw-Hill, c2006Accession number(s): 200612140002, 200612140003.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 S743S] (1).

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38.
Service quality and the customer satisfaction chain in the Thai retail banking industry / by Piti Tantakasem

by Piti Tantakasem.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: [Bangkok] : Graduate School, Bangkok Univ., 2006Dissertation note: Thesis (Ph.D.)--Bangkok University, 2006 Accession number(s): 200611200009, 200611200010.Availability: Items available for loan: Main Campus [Call number: Dissertation P574S 2006 BU] (2).

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39. Books
Simply better : winning and keeping customers by delivering what matters most / Patrick Barwise, Sean Meehan

by Barwise, Patrick | Meehan, Sean.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Harvard Business School Press, c2004Accession number(s): 200505120037.Availability: Items available for loan: Main Campus [Call number: HF5415.335 B378S] (1).

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40. Books
Superior customer satisfaction and loyalty : engaging customers to drive performance / Sheldon D. Goldstein.

by Goldstein, Sheldon D.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Milwaukee, Wis. : ASQ Quality Press, c2010Accession number(s): 2014000001382.Availability: Items available for loan: Main Campus [Call number: HF5415.335 G642S] (1).

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