The brand bubble : the looming crisis in brand value and how to avoid it / John Gerzema, Ed Lebar
By: Gerzema, John.
Contributor(s): Lebar, Ed.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main Campus Book Shelves | HD69 .B7 G479B (Browse shelf) | Available | 200905230128 |
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HD69 .B7 F878 The future of brands : twenty-five visions | HD 69 .B7 G32F 4-D branding : | HD69.B7 G324I 2011 Indie brands : | HD69 .B7 G479B The brand bubble : | HD69 .B7 G479B The brand bubble : | HD69 .B7 G623C Citizen brand : | HD69 .B7 G623C Citizen brand : |
Includes bibliographical references and index
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