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101.
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Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells.
by Moriarty, Sandra E. (Sandra Ernst) | Mitchell, Nancy, 1950- | Wells, William, 1926-. Edition: 9th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : Prentice Hall, c2012Other title: Advertising and IMC : principles and practice.Accession number(s): 201108170006.Availability: Items available for loan: Main Campus [Call number: HF5823 M674A 2012] (1).
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102.
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Advertising and communication management
by Ray, Michael L. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1982Accession number(s): 37091.Availability: Items available for loan: Main Campus [Call number: HF5823 R39A] (1).
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103.
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Advertising creativity : techniques for generating ideas
by Marra, James L. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1990Accession number(s): 90765.Availability: Items available for loan: Main Campus [Call number: HF5823 M377A] (1).
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104.
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Advertising management
by Aaker, David A | Myers, John G. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1982Accession number(s): 33642.Availability: Items available for loan: Main Campus [Call number: HF5823 A243A 1982] (1).
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105.
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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker
by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Prentice Hall, 1996Accession number(s): 188966, 200309110082.Availability: Items available for loan: Main Campus [Call number: HF5823 B377A 1996] (1).
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106.
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Advertising management, fifth edition : instructor's manual with test / Revised by Prashanth U. Nyer ; Rajeev Batra, John G. Myers, David A. Aaker
by Nyer, Prashanth U | Batra, Rajeev. Advertising management, fifth edition | Myers, John G. Advertising management, fifth edition | Aaker, David A. Advertising management, fifth edition. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Prentice Hall, c1996Accession number(s): 200508130029.Availability: Items available for reference: Main Campus [Call number: HF5823 N937A] (1).
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107.
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Advertising Procedure. 6th.ed.
by Kleppner, Otto. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood : Cliffs Prentice-Hall, 1973Accession number(s): 15244.Availability: Items available for loan: Main Campus (1).
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108.
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Advertising research : theory and practice
by Davis, Joel J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, 1997Accession number(s): 181745, 198752.Availability: Items available for loan: Main Campus [Call number: HF5814 D384A] (1).
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109.
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110.
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111.
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112.
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Agile estimating and planning / Mike Cohn
by Cohn, Mike, 1962-. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Prentice Hall/PTR, c2006Accession number(s): 200609290003.Availability: Items available for loan: Main Campus [Call number: QA76.76 .D47 C636A] (1).
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113.
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114.
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115.
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116.
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Agricultural futures and options : principles and strategies
by Purcell, Wayne D | Koontz, Stephen R. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, 1999Accession number(s): 216316.Availability: Items available for loan: Main Campus [Call number: HG6046 P872A 1999] (1).
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117.
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118.
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Air fares and ticketing
by Davidoff, Philip G | Davidoff, Doris S. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1995Accession number(s): 182752.Availability: Items available for loan: Main Campus [Call number: HE9787.5 .U6 D384A 1995] (1).
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119.
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Airfares and ticketing / written by Lee Perlitz
by Perlitz, Lee. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: [S.l.] : Prentice-Hall, c2001Accession number(s): 200311150001, 200402050027.Availability: Items available for loan: Main Campus [Call number: HE9783 P474A] (2).
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120.
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