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Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock.
by Wirtz, Jochen | Chew, Patricia | Lovelock, Christopher. Edition: 2nd edition.Material type: Book; Format:
print
; Literary form:
Fiction
; Audience:
Specialized;
Publisher: Singapore : Pearson Education South Asia Pte Ltd., c2013Accession number(s): 2016000003642.Availability: Items available for loan: Main Campus [Call number: HD9980.5 W577E 2013] (1).
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2.
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Essentials of services marketing / Jochen Wirtz, Christopher Lovelock.
by Wirtz, Jochen [author.] | Lovelock, Christopher H [author.]. Edition: 3rd edition.Material type: Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Harlow : Pearson, ©2018Accession number(s): 2018000001252.Availability: Items available for loan: Main Campus [Call number: HD9980.5 W577E 2018] (1).
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4.
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz
by Lovelock, Christopher | Wirtz, Jochen. Edition: 5th ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004Accession number(s): 200801250025, 200801290059, 200801290061, 200401210087, 200801290062.Availability: Items available for loan: Main Campus [Call number: HF5415.13 L683S 2004] (1). Checked out (1).
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5.
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6.
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz
by Lovelock, Christopher | Wirtz, Jochen. Edition: 6th ed. , Pearson international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007Accession number(s): 200809040046, 200809040050, 200809050006, 200809040053.Availability: Items available for loan: Main Campus [Call number: HF5415.13 L683S 2007] (1).
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