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1.
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Broadcast advertising : a comprehensive working textbook
by Zeigler, Sherilyn K | Howard, Herbert H. Edition: 3rd ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Ames, Iowa : Iowa State Univ. Press, 1991Accession number(s): 164726.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 Z443B 1991] (1).
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2.
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Broadcast advertising copywriting / William L. Hagerman
by Hagerman, William L. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : Focal Press, c1990Accession number(s): 180718, 180719.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 H333B] (1).
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3.
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Broadcast/cable copywriting
by Orlik, Peter B. Edition: 5th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : Allyn and Bacon, 1994Accession number(s): 156690, 156691.Availability: Items available for loan: Main Campus [Call number: PN1990.9 .A88 O744B 1994] (1).
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4.
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Broadcast/cable copywriting / Peter B. Orlik
by Orlik, Peter B. Edition: 7th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Boston, Mass. : Pearson/Allyn and Bacon, c2004Accession number(s): 200406280007, 200406280008.Availability: Items available for loan: Main Campus [Call number: PN1990.9 .A88 O744B 2004] (1).
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5.
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But first, these messages--- : the selling of broadcast advertising
by White, Barton C | Satterthwaite, N.Doyle. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Allyn and Bacon, 1989Accession number(s): 156682.Availability: Items available for loan: Main Campus [Call number: HF5439 .B67 W44B] (1).
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6.
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7.
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Copywriting for the electronic media : a practical guide / Milan D. Meeske
by Meeske, Milan D. Edition: 6th ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Australia : Wadsworth, Cengage Learning, c2009Accession number(s): 201004020010.Availability: Items available for loan: Main Campus [Call number: HF5825 M437C 2009] (1).
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8.
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Copywriting for the electronic media : a practical guide
by Meeske, Milan D. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, Calif. : Wadsworth Pub. Co., 1998Accession number(s): 281020004014.Availability: Items available for loan: Main Campus [Call number: HF5825 M437C 1998] (1).
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9.
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10.
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11.
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12.
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The radio & television commercial
by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill. : NTC Business, 1989Accession number(s): 100580.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1988] (1).
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13.
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The radio & television commercial
by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill. : NTC Business, 1988Accession number(s): 70255, 70256, 99642.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1988] (2).
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14.
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The radio & television commercial
by Book, Albert C | Cary, Norman D | Tannenbaum, Stanley I. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill. : NTC Business, 1996Accession number(s): 206051.Availability: Items available for loan: Main Campus [Call number: HF6146 .B74 B664R 1996] (1).
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