Your search returned 30 results.

1. Books
An introduction to qualitative market research / Mike Imms and Gill Ereaut

by Imms, Mike | Ereaut, Gill.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200012.Availability: Items available for loan: Main Campus [Call number: HF5415.2 I457I] (1).

2. Books
Analysis and interpretative in qualitative market research / Gill Ereaut

by Ereaut, Gill.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200015.Availability: Items available for loan: Main Campus [Call number: HF5415.2 E732A] (1).

3. Books
Brand enigma : decoding the secrets of your brand / Duncan Bruce and David Harvey

by Bruce, Duncan | Harvey, David.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: West Sussex : Wiley, c2008Accession number(s): 200902100031.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 B782B] (1).

4. Books
Brand sense : build powerful brands through touch, taste, smell, sight, and sound / Martin Lindstrom ; foreword by Philip Kotler

by Lindstrom, Martin.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Free Press, c2005Accession number(s): 200507080006.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 L562B] (1).

5. Books
Brand sense : sensory secrets behind the stuff we buy / Martin Lindstrom ; foreword by Philip Kotler.

by Lindstrom, Martin, 1970-.

Edition: 1st Free Press trade paperback ed.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Free Press, 2010Accession number(s): 2015000002691.Availability: Items available for loan: Main Campus [Call number: HD69.B7 L562B 2010] (1).

6. Books
Brand strategy : "Landor Associates" case study / [Landor Associates]

by Landor Associates.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Tokyo : PIE, c2004Accession number(s): 200603030031.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 B726] (1).

7. Books
Brand strategy and desing : 70 successful cased of design making the difference / writer Tomoko Tsukamoto, Yasuko Orihara

by Tsukamoto, Tomoko | Orihara, Yasuko.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Tokyo : P.I.E., 2003Accession number(s): 200402250101, 200407140025.Availability: Items available for loan: Main Campus [Call number: NC1003 T784B] (2).

8. Books
Branded customer service : the new competitive edge / Janelle Barlow and Paul Stewart

by Barlow, Janelle | Stewart, Paul.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: San Francisco, Calif. : Berrett-Koehler , c2004Accession number(s): 200605030003.Availability: Items available for loan: Main Campus [Call number: HF5415.5 B374B] (1).

9. Books
Branding : a practical guide to planning your strategy

by Randall, Geoffrey.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 2000Accession number(s): 80720000024, 80720000025.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 R362B 2000] (1).

10. Books
Brands : the logos of the global economy / Celia Lury

by Lury, Celia.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2004Accession number(s): 200508180001, 200508180002.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 L879B] (1).

11. Books
Brands : the new wealth creators

by Hart, Susannah, ed | Murphy, John, ed.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hampshire : Macmillan Press, 1998Accession number(s): 219447, 219448.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 B726] (1).

12. Books
Brandsimple : how the best brands keep it simple and succeed / Allen P. Adamson

by Adamson, Allen P.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2006Accession number(s): 200703210001, 200802020024.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 A325B] (1).

13. Books
Delivering results in qualitative market research / Geraldine Lillis

by Lillis, Geraldine.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200018.Availability: Items available for loan: Main Campus [Call number: HF5415.2 L544D] (1).

14. Books
Developing advertising with qualitative market research / Judith Wardle

by Wardle, Judith.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200017.Availability: Items available for loan: Main Campus [Call number: HF5415.2 W372D] (1).

15. Books
Developing brands with qualitative market research / Jon Chandler and Mike Owen

by Chandler, Jon | Owen, Mike.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200016.Availability: Items available for loan: Main Campus [Call number: HF5415.2 C426D] (1).

16. Books
eBrands : building an internet business at baeakneck speed

by Carpenter, Phil.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, 2000Accession number(s): 80720000061, 80720000062.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 C376E] (1).

17. Books
How brands become icons : the principles of cultural branding / Douglas B. Holt

by Holt, Douglas B.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Harvard Business School Press, c2004Accession number(s): 200707260004, 201311050008.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 H647H] (1).

18. Books
Indie brands : 30 independent brands that inspire and tell a story / author: Anneloes van Gaalen.

by Gaalen, Anneloes van [author].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Amsterdam : BIS Publishers, ©2011Other title: Independent brands | Thirty independent brands that inspire and tell a story.Accession number(s): 2016000004442.Availability: Items available for loan: Main Campus [Call number: HD69.B7 G324I 2011] (1).

19.
Inside the Minds : Leading Advertisers : Industry Leaders Share Their Knowledge on the Future of Advertising, Marketing and Building Successful Brands [electronic resource]

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: [Eagan, Minn.] : Aspatore Books, 2001Online access: Electronic Resources Availability: No items available

20. Books
Interviewing groups and individuals in qualitative market research / Joanna Chrzanowska

by Chrzanowska, Joanna.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Sage, 2002Accession number(s): 200410200013.Availability: Items available for loan: Main Campus [Call number: HF5415.2 C479I] (1).


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