Your search returned 15 results.

1. Books
Citizen brand : 10 commandments for transforming brands in a consumer democracy / Marc Gobe

by Gobe, Marc.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Allworth Press, c2002Accession number(s): 200506210059, 200506210060.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G623C] (1).

2.
Citizen brand [electronic resource] : 10 commandments for transforming brands in a consumer democracy / Marc Gobé.

by Gobé, Marc.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Allworth Press, c2002Other title: 10 commandments for transforming brands in a consumer democracy | Ten commandments for transforming brands in a consumer democracy.Online access: Electronic Resources Availability: No items available

3. Books
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.

by Schiffman, Leon G | Kanuk, Leslie Lazar | Wisenblit, Joseph.

Edition: 10th ed.Global ed.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Pearson/Prentice Hall, c2010Accession number(s): 201005130043.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S343C 2010] (1).

4. Books
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 6th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Upper Saddle River, N.J. : Prentice Hall, c1997Accession number(s): 200205210969, 200205210970, 200205210978.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S343C 1997] (1).

5. Books
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.

by Schiffman, Leon G | Kanuk, Leslie Lazar | Wisenblit, Joseph.

Edition: Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2010Accession number(s): 201111300024.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S343C 2010] (1).

6. Books
Consumer behavior / Leon Schiffman ... [et al.]

by Schiffman, Leon.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Frenchs Forest, N.S.W. : Prentice Hall, 2001Accession number(s): 200309110063, 200309110064.Availability: Items available for loan: Main Campus [Call number: HF5415.32 C667 2001] (1).

7. Books
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 8th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004Accession number(s): 200307190063, 200307190066.Availability: Items available for loan: Main Campus [Call number: HF 5415.32 S343C 2004] (1).

8. Books
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 9th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007Accession number(s): 200705230074.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S343C 2007] (1).

9. Books
Consumer Behavior / Leon G. Schiffman, Joseph Wisenblit.

by Schiffman, Leon G [author] | Wisenblit, Joseph [author].

Edition: Eleventh editionGlobal editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Boston, Mass. : Pearson, ©2015Accession number(s): 2016000000003.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S343C 2015] (1).

10. Books
Consumer behavior and marketing action / Henry Assael

by Assael, Henry.

Edition: 4th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : PWS-Kent Pub. Co., c1992Accession number(s): 110520000173.Availability: Items available for loan: Main Campus [Call number: HF5415.32 A872C 1992] (1).

11. Books
Emotional branding : the new paradigm for connecting brands to people / by Marc Gobe

by Gobe, Marc.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Allworth Press, c2001Accession number(s): 200605250118.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G623E] (1).

12. Books
Emotional branding : the new paradigm for connecting brands to people / by Marc Gobe

by Gobe, Marc.

Edition: Updated and rev. ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Allworth Press, c2009Accession number(s): 201104280025.Availability: Items available for loan: Main Campus [Call number: HD69.B7 G623E 2009] (1).

13. Books
Handbook of consumer behavior

by Robertson, Thomas S., ed | Kassarjian, Harold H., ed.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1991Accession number(s): 160520000016.Availability: Items available for loan: Main Campus [Call number: HF5415.32 H362] (1).

14. Books
The laws of choice : predicting customer behavior

by Marder, Eric.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Free Press, 1997Accession number(s): 195367.Availability: Items available for loan: Main Campus [Call number: HF5415.3 M372L] (1).

15. Books
The trend forecaster's handbook / Martin Raymond.

by Raymond, Martin.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Laurence King, 2010Accession number(s): 201205190008.Availability: No items available


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