Your search returned 89 results.

1. Books
Asian brand strategy : building and sustaining strong global brands in Asia / Martin Roll.

by Roll, Martin, 1967- [author].

Edition: Second edition, revised and updatedMaterial type: book Book; Format: print ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan 2015Other title: Dust jacket title: Asian brand strategy : building & sustaining strong global brands in Asia.Accession number(s): 2016000004368.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 R644A 2015] (1).

2.
Big in Asia [electronic resource] : 25 strategies for business success / Michael Backman and Charlotte Butler.

by Backman, Michael, 1967- | Butler, Charlotte.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Palgrave Macmillan, 2003Online access: Electronic Resources Availability: No items available

3. Books
Big in Asia : 30 strategies for business success / Michael Backman and Charlotte Butler

by Backman, Michael, 1967- | Butler, Charlotte.

Edition: Expanded and fully updated new ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2007Accession number(s): 200702150023.Availability: Items available for loan: Main Campus [Call number: HD30.28 B324B 2007] (1).

4. Books
Brandstorm : surviving and thriving in the new consumer-led marketplace / Liz Nickles ; with Savita Iyer.

by Nickles, Elizabeth | Iyer, Savita.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2012Accession number(s): 201310250016, 201311050016.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 N524B] (1).

5. Books
Business information systems / Paul Beynon-Davies ; consultants: Bob Galliers, Chris Sauer

by Beynon-Davies, Paul.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hampshire : Palgrave Macmillan, 2009Accession number(s): 201010250015.Availability: Items available for loan: Main Campus [Call number: HD 30.213 B496B] (1).

6. Books
Business research : a practical guide for undergraduate and postgraduate students / Jill Collis and Roger Hussey

by Collis, Jill | Hussey, Roger.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2003Accession number(s): 200306070067, 200307150074.Availability: Items available for loan: Main Campus [Call number: HD30.4 C644B 2003] (1).

7. Books
Change and the modern business

by Harris, Neil, ed.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hampshire : Macmillan Business, 1997Accession number(s): 214278.Availability: Items available for loan: Main Campus [Call number: HF5351 C426] (1).

8. Books
Communication across cultures / edited by Elizabeth Christopher.

by Christopher, Elizabeth M [ed.].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2012Accession number(s): 2016000003867.Availability: No items available Checked out (1).

9. Books
Competitive identity : the new brand management for nations, cities and regions / Simon Anholt

by Anholt, Simon.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2007Accession number(s): 200705230075.Availability: No items available Checked out (1).

10. Books
Competitive innovation management : techniques to improve innovation performance / James A. Christiansen

by Christiansen, James A.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Macmillan Press, 2000Accession number(s): 201104220013, 201105200122.Availability: Items available for loan: Main Campus [Call number: HD 45 C474C] (1).

11. Books
Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau ; with foreword by Phil Harris

by Brennan, Ross | Baines, Paul | Garneau, Paul.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hamshire : Palgrave Macmillan, c2003Accession number(s): 200408050088, 200408050089, 200408050091.Availability: Items available for loan: Main Campus [Call number: HF5415.13 B736C] (1).

12. Books
Corporate treasury and cash management / Robert Cooper

by Cooper, Robert.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2004Accession number(s): 201011220002.Availability: Items available for loan: Main Campus [Call number: HG 4028 .C45 C666C] (1).

13. Books
Costing and control for materials

by Osborn, Frank.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Macmillan, 1987Accession number(s): 64483.Availability: Items available for loan: Main Campus [Call number: TS161 O826C] (1).

14. Books
Credit risk of financial instruments

by Banks, Erik.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hants : Macmillan, 1993Accession number(s): 214259, 214260.Availability: Items available for loan: Main Campus [Call number: HG6024 .A3 B364C] (1).

15. Books
Defending your brand : how smart companies use defensive strategy to deal with competitive attacks / Tim Calkins.

by Calkins, Tim.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2012Accession number(s): 201310250017, 201311050015.Availability: Items available for loan: Main Campus [Call number: HF 5415.15 C344D] (2).

16. Books
Dynamic organizations : the challenge of change

by Jackson, David.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hampshire : Macmillan Business, 1997Accession number(s): 198661.Availability: Items available for loan: Main Campus [Call number: HD38.15 J324D] (1).

17. Books
Engaged knowledge management : engagement with new realities / Kevin C. Desouza and Yukika Awazu.

by Desouza, Kevin C, 1979- | Awazu, Yukika, 1970-.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Basingstoke : Palgrave Macmillan, 2005Accession number(s): 2016000000969.Availability: Items available for loan: Main Campus [Call number: HD30.2 D476E 2005] (1).

18. Books
Entrepreneurial marketing : sustaining growth in all organisations / Ian Chaston.

by Chaston, Ian [author].

Edition: Second edition.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Palgrave Macmillan, 2016Accession number(s): 2016000004941.Availability: Items available for loan: Main Campus [Call number: HF5415.13 C427E 2016] (1).

19. Books
Family business succession : the final test of greatness / Craig E. Aronoff, Stephen L. McClure, and John L. Ward.

by Aronoff, Craig E | McClure, Stephen L | Ward, John L.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2011Accession number(s): 201403070022.Availability: Items available for loan: Main Campus [Call number: HD 62.25 A766F] (1).

20. Books
Food service planning : layout and equipment / Lendal H. Kotschevar, Margaret E. Terrell

by Kotschevar, Lendal H, 1908- | Terrell, Margaret E.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N. Y. : Macmillan Pub. Co., c1986Accession number(s): 200205230553, 200205230561.Availability: Items available for loan: Main Campus [Call number: TX943 K677F 1986] (1).


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