BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog › Results of search for 'su,complete-subfield:{Brand name products}'

	161.		Loveworks : how the world's top marketers make emotional connections to win in the marketplace / Brian Sheehan. by Sheehan, Brian. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : PowerHouse Books, c2014Accession number(s): 2015000003494.Availability: No items available Checked out (1). Place hold Add to cart (remove)
	162.		Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo. by Chevalier, Michel \| Mazzalovo, Gerald. Edition: 2nd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2012Accession number(s): 201310300001, 2015000001601.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 C438L 2012] (1). Checked out (1). Place hold Add to cart (remove)
	163.		Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo by Chevalier, Michel \| Mazzalovo, Gerald. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2008Accession number(s): 200905230126, 200905230125.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 C438L] (2). Place hold Add to cart (remove)
	164.		Managing brand equity : capitalizing on the value of a brand name / David A. Aaker by Aaker, David A. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Free Press, c1991Accession number(s): 200902040001, 200907100115.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 A243M] (1). Place hold Add to cart (remove)
	165.		Marketing aesthetics : the strategic management of brands, identity, and image by Schmitt, Bernd \| Simonson, Alex. Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Free Press, 1997Accession number(s): 207713, 209249.Availability: Items available for loan: Main Campus [Call number: HD59.2 S354M] (1). Place hold Add to cart (remove)
	166.		Micro branding : build a powerful personal brand & beat your competition / T. Scott Gross by Gross, T. Scott. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Washington, D.C., Wash. : Leading Authorities Press, c2001Other title: Micro branding : build a powerful personal brand and beat your competition.Accession number(s): 200802160004.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G767M] (1). Place hold Add to cart (remove)
	167.		Moment of truth : redefining the CEO's brand management agenda / Andreas Bauer ... [et al.] by Bauer, Andreas. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2006Accession number(s): 200712250002.Availability: Items available for loan: Main Campus [Call number: HF5415.5 M653] (1). Place hold Add to cart (remove)
	168.		More than a name : an introduction to branding / Melissa Davis : with a theoretical commentary by Jonathan Baldwin by Davis, Melissa. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Lausanne : AVA Publishing SA, c2005Accession number(s): 200604210006.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 D384M] (1). Place hold Add to cart (remove)
	169.		No space, no choice, no jobs, no logo / Naomi Klein by Klein, Naomi. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Flamingo, 2001Other title: No logo.Accession number(s): 200412150024.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 K534N] (1). Place hold Add to cart (remove)
	170.		On brand / Wally Olins by Olins, Wally. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Thames & Hudson, 2007Accession number(s): 201012060007.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 O446O] (1). Place hold Add to cart (remove)
	171.		Online branding / Keith Drew by Keith Drew. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Laurence King, 2002Accession number(s): 200212190034.Availability: Items available for loan: Main Campus [Call number: HF5415.1265 D738O] (1). Place hold Add to cart (remove)
	172.		Out of the box! : brand experiences between pop-up and flagship / edited by Robert Klanten, Sven Ehmann, and Kitty Bolhofer. by Klanten, Robert [ed.] \| Ehmann, Sven [ed.] \| Bolhofer, Kitty [ed.]. Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Berlin : Die Gestalten Verlag, c2011Accession number(s): 201208210007.Availability: Items available for loan: Main Campus [Call number: HD69.B7 O976 2011] (1). Place hold Add to cart (remove)
	173.		Package design & brand identity : 38 case studies of strategic imagery for the marketplace by Coleman, Lipuma, Segal & Morrill \| Forrester, Joyce, ed. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Rockport, Mass. : Rockport, 1994Accession number(s): 139225.Availability: Items available for loan: Main Campus [Call number: HF5825 P324] (1). Place hold Add to cart (remove)
	174.		Packaging makeovers : graphic redesign for market change / Stacey King Gordon. by King-Gordon, Stacey. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Massachusetts : Rockport, c2005Accession number(s): 200512150008.Availability: Items available for loan: Main Campus [Call number: HF5415.15 K563P] (1). Place hold Add to cart (remove)
	175.		Packaging makeovers : graphic redesign for market change / Stacey King Gordon by King-Gordon, Stacey. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Beverly, Mass. : Rockport, 2007Accession number(s): 200807220006.Availability: Items available for loan: Main Campus [Call number: HF5415.15 K563P] (1). Place hold Add to cart (remove)
	176.		Positioning the brand : an inside-out approach / Rik Riezebos and Jaap van der Grinten. by Riezebos, Rik \| Grinten, Jaap van der. Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2012Accession number(s): 2015000004112.Availability: Items available for loan: Main Campus [Call number: HF5415.15 R539P 2012] (1). Place hold Add to cart (remove)
	177.		Power branding : leveraging the success of the world's best brands / Steve McKee. by McKee, Steve, 1963-. Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2014Accession number(s): 2015000001597, 2015000001856.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 M324P 2014] (2). Place hold Add to cart (remove)
	178.		Power brands : measuring, making, and managing brand succes / Jesko Perrey, Tjark Freundt, and Dennis Spillecke. by Perrey, Jesko [author] \| Freundt, Tjark [author] \| Spillecke, Dennis [author]. Edition: Third revised editionMaterial type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH 2015Accession number(s): 2016000004797, 2016000005037.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 P477P 2015] (2). Place hold Add to cart (remove)
	179.		Power brands : measuring, making and managing brand success / Hajo Riesenbeck and Jesko Perrey by Riesenbeck, Hajo \| Perrey, Jesko. Edition: 2nd ed. , rev. and enhanced ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH, c2009Accession number(s): 200905160015.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 R537P 2009] (1). Place hold Add to cart (remove)
	180.		Powerlines : words that sell brands, grip fans, and sometimes change history / Steve Cone by Cone, Steve. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Bloomberg Press, 2008Accession number(s): 200908130010.Availability: Items available for loan: Main Campus [Call number: HF6135 C663P] (1). Place hold Add to cart (remove)

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