BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog › Results of search for 'su,complete-subfield:{Product management}'

	41.		Innovation management and new product development / Paul Trott by Trott, Paul. Edition: 3rd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Harlow : FT Prentice Hall, 2005Accession number(s): 200705150025.Availability: Items available for loan: Main Campus [Call number: HD45 T767I 2005] (1). Place hold Add to cart (remove)
	42.		Kapferer on luxury : how luxury brands can grow yet remain rare / Jean-Noeel Kapferer. by Kapferer, Jean-Noël [author]. Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2015Accession number(s): 2016000005106.Availability: Items available for loan: Main Campus [Call number: HD9999 .L852 K363K 2015] (1). Place hold Add to cart (remove)
	43.		Luxury talent management : leading and managing a luxury brand / Michel Gutsatz and Gilles Auguste. by Gutsatz, Michel \| Auguste, Gilles. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Houndmills : Palgrave Macmillan, 2013Accession number(s): 201310250019.Availability: Items available for loan: Main Campus [Call number: HD 9999 .L852 G877L] (1). Place hold Add to cart (remove)
	44.		Market driven enterprise : product development, supply chains, and manufacturing / Amiya K. Chakravarty by Chakravarty, Amiya K. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Wiley, c2001Accession number(s): 200307170099, 200305070002.Availability: Items available for loan: Main Campus [Call number: HD38.5 C424M] (1). Place hold Add to cart (remove)
	45.		Markets of one : creating customer-unique value through mass customization by Gilmore, James H., ed \| Pine II, B. Joseph [ed.]. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, 2000Accession number(s): 80720000030, 80720000031.Availability: Items available for loan: Main Campus [Call number: TS155.65 M374] (1). Place hold Add to cart (remove)
	46.		Married to the brand : why consumers bond with some brands for life : lessons from 60 years of research into the psychology of consumer relationships / by William J. McEwen by McEwen, William J. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Gallup Press, 2005Accession number(s): 200902210009.Availability: Items available for loan: Main Campus [Call number: HF5415.32 M323M] (1). Place hold Add to cart (remove)
	47.		Mass affluence : seven new rules of marketing to today's consumer / Paul Nunes, Brian Johnson by Nunes, Paul, 1963- \| Johnson, Brian, 1960-. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Harvard Business School Press, c2004Accession number(s): 200507130028, 200507130029.Availability: Items available for loan: Main Campus [Call number: HF5415.1 N863M] (1). Place hold Add to cart (remove)
	48.		Moment of truth : redefining the CEO's brand management agenda / Andreas Bauer ... [et al.] by Bauer, Andreas. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2006Accession number(s): 200712250002.Availability: Items available for loan: Main Campus [Call number: HF5415.5 M653] (1). Place hold Add to cart (remove)
	49.		Nation branding : concepts, issues, practice / Keith Dinnie by Dinnie, Keith. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Amsterdam : Elsevier, 2008Accession number(s): 200804220007.Availability: Items available for loan: Main Campus [Call number: HF1359 D566N] (1). Place hold Add to cart (remove)
	50.		New product development : an introduction to a multifunctional process by Jones, Tim. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Oxford : Butterworth-Heinemann, 1997Accession number(s): 190534.Availability: Items available for loan: Main Campus [Call number: HF5415.153 J663N] (1). Place hold Add to cart (remove)
	51.		New service development : creating memorable experiences by Fitzsimmons, James A [ed.] \| Fitzsimmons, Mona J [ed.]. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage, 2000Accession number(s): 170620000001.Availability: Items available for loan: Main Campus [Call number: HD9980.5 N487] (1). Place hold Add to cart (remove)
	52.		Positioning the brand : an inside-out approach / Rik Riezebos and Jaap van der Grinten. by Riezebos, Rik \| Grinten, Jaap van der. Material type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2012Accession number(s): 2015000004112.Availability: Items available for loan: Main Campus [Call number: HF5415.15 R539P 2012] (1). Place hold Add to cart (remove)
	53.		Power brands : measuring, making, and managing brand succes / Jesko Perrey, Tjark Freundt, and Dennis Spillecke. by Perrey, Jesko [author] \| Freundt, Tjark [author] \| Spillecke, Dennis [author]. Edition: Third revised editionMaterial type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH 2015Accession number(s): 2016000004797, 2016000005037.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 P477P 2015] (2). Place hold Add to cart (remove)
	54.		Powerful products : strategic management of successful new product development by Bean, Roger \| Radford, Russell W. Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : AMACOM, 2000Accession number(s): 110720000006.Availability: Items available for loan: Main Campus [Call number: HF5415.15 B426P] (1). Place hold Add to cart (remove)
	55.		Proceedings International Convention on QC Circles 1993 Bangkok Thailand, December 7-13, 1993 : stream A by Proceedings International Convention on QC Circles (1993 : Bangkok) \| Thailand Management Development and Productivity Centre \| Association of QC Headquarters of Thailand. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Bangkok : The Association, 1993Other title: ICQCC' 93 Bangkok.Accession number(s): 141120000031.Availability: Items available for loan: Main Campus [Call number: TS156 .A1 P762P 1993] (1). Place hold Add to cart (remove)
	56.		Proceedings International Convention on QC Circles 1993 Bangkok Thailand, December 7-13, 1993 : stream B by Proceedings International Convention on QC Circles (1993 : Bangkok) \| Thailand Management Development and Productivity Centre \| Association of QC Headquarters of Thailand. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Bangkok : The Association, 1993Other title: ICQCC' 93 Bangkok.Accession number(s): 141120000029.Availability: Items available for loan: Main Campus [Call number: TS156 .A1 P762P 1993] (1). Place hold Add to cart (remove)
	57.		Producing fashion : commerce, culture, and consumers / edited by Regina Lee Blaszczyk by Blaszczyk, Regina Lee [ed.]. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Philadelphia, Pa. : Univ. of Pennsylvania Press, c2008Accession number(s): 200912080005.Availability: Items available for loan: Main Campus [Call number: TT497 P762] (1). Place hold Add to cart (remove)
	58.		Product and services management / George J. Avlonitis and Paulina Papastathopoulou by Avlonitis, George J \| Papastathopoulou, Paulina. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : SAGE, 2006Accession number(s): 200609160126, 200609160127.Availability: Items available for loan: Main Campus [Call number: HF5415.15 A946P] (1). Place hold Add to cart (remove)
	59.		Product design and corporate strategy : managing the connection for competitive advantage by Blaich, Robert \| Blaich, Janet. Material type: Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : McGraw-Hill, 1993Accession number(s): 136702.Availability: Items available for loan: Main Campus [Call number: HF5415.153 B524P] (1). Place hold Add to cart (remove)
	60.		Product management / Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R \| Winer, Russell S. Edition: 4th ed. , McGraw-Hill international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw Hill, 2005Accession number(s): 200501190097, 200501240001, 200801250009.Availability: No items available Place hold Add to cart (remove)

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