Your search returned 7 results.

1. Books
Kapferer on luxury : how luxury brands can grow yet remain rare / Jean-Noeel Kapferer.

by Kapferer, Jean-Noël [author].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2015Accession number(s): 2016000005106.Availability: Items available for loan: Main Campus [Call number: HD9999 .L852 K363K 2015] (1).

2. Books
Strategic brand management : creating and sustaining brand equity long term

by Kapferer, Jean-Noel.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 1998Accession number(s): 228888.Availability: No items available

3. Books
The luxury strategy : break the rules of marketing to build luxury brands / J.N. Kapferer and V. Bastien

by Kapferer, Jean-Noel | Bastien, Vincent.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2009Accession number(s): 201008160161.Availability: Items available for loan: Main Campus [Call number: HD9999 .L852 K363L] (1).

4. Books
The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noel Kapferer and Vincent Bastien.

by Kapferer, Jean-Noel | Bastien, Vincent.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2012Accession number(s): 201306030184, 201406200005.Availability: Items available for loan: Main Campus [Call number: HD 9999 .L852 K363L 2012] (2).

5. Books
The new strategic brand management : advanced insights and strategic thinking / Jean-Noel Kapferer.

by Kapferer, Jean-Noel.

Edition: 5th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2012Accession number(s): 201208070003, 201208070004.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 K363N 2012] (2).

6. Books
The new strategic brand management : creating and sustaining brand equity long term / Jean-Noel Kapferer

by Kapferer, Jean-Noel.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2005Accession number(s): 200607270155.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 K363N 2005] (1).

7. Books
The new strategic brand management : creating and sustaining brand equity long term / Jean-Noel Kapferer

by Kapferer, Jean-Noel.

Edition: 4th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2008Accession number(s): 200809160013.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 K363N 2008] (1).


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