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21.
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|
Essentials of media planning : a marketing planning
by Barban, Arnold M | Cristol, Steven M | Kopec, Frank J. Edition: 2nd ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill. : NTC Business, 1987Accession number(s): 70264.Availability: Items available for loan: Main Campus [Call number: HF5826.5 B372E 1987] (1).
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22.
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|
Getting the best from agencies : and other outside services
by Smith, Geoffrey | Hart, Norman, ed. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Kogan Page, 1994Accession number(s): 200930.Availability: Items available for loan: Main Campus [Call number: HF6178 S647G] (1).
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23.
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|
Handbook of innovative marketing techniques
by Seltz, David D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Reading, Mass. : Addison-Wesley, 1981Accession number(s): 54705.Availability: Items available for loan: Main Campus [Call number: HF5415 S447H] (1).
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24.
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25.
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26.
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|
Integrated marketing communications in advertising and promotion / Terence A. Shimp
by Shimp, Terence A. Edition: 8th ed. , international ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Australia : South-Western Cengage Learning, c2010Other title: Integrated marketing communication in advertising and promotion.Accession number(s): 201003300001.Availability: Items available for loan: Main Campus [Call number: HF5415.123 S545I 2010] (1).
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27.
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28.
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|
Marketing and promoting your business : products & services / Ian Birt
by Birt, Ian. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: [Australia] : Pearson/Prentice Hall, c2005Other title: Marketing and promoting your business : products and services.Accession number(s): 200608020018, 200610240003.Availability: Items available for loan: Main Campus [Call number: HF5415 B577M] (1).
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29.
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30.
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31.
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|
Marketing communications : brands, experiences and participation / Chris Fill.
by Fill, Chris [author.]. Edition: Sixth edition.Material type: Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Harlow, England : Pearson, 2013Accession number(s): 2016000004102, 2017000001501.Availability: Items available for loan: Main Campus [Call number: HF5415.123 F544M 2013] (2).
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32.
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|
Marketing communications : contexts, contents and strategies
by Fill, Chris. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Financial Time/Prentice Hall, 1999Accession number(s): 270720000051, 270720000052.Availability: Items available for loan: Main Campus [Call number: HF5415.123 F544M 1999] (1).
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33.
|
|
Marketing communications : contexts, contents and strategies
by Fill, Chris. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Financial Time/Prentice Hall, 1999Accession number(s): 290920014003.Availability: Items available for loan: Main Campus [Call number: HF5415.123 F544M 1999] (1).
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34.
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35.
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|
Promotion
by Rockport Publishers. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Rockport, Mass. : Rockport, 1995Accession number(s): 156367.Availability: Items available for loan: Main Campus [Call number: NC997 R62P] (1).
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36.
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|
Promotion : products, services, and ideas
by Kincaid, William M., Jr. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Columbus, Ohio : Chrales E. Merrill, 1985Accession number(s): 133000.Availability: Items available for loan: Main Campus [Call number: HF5438.5 K562P 1985] (1).
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37.
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|
Promotion management
by Burnett, John J. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : , 1993Accession number(s): 164855.Availability: Items available for loan: Main Campus [Call number: HF5415.123 B876P] (1).
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38.
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|
Promotion management & marketing communications
by Shimp, Terence A. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth, Tex. : Dryden Press, 1993Accession number(s): 197806.Availability: Items available for loan: Main Campus [Call number: HF5415.123 S545P 1993] (1).
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39.
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Promotional management / by Norman Govoni, Robert Eng, Morton Galper
by Govoni, Norman | Eng, Robert J | Galper, Morton. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Englewood Cliffs, N.J. : Prentice-Hall International, c1986Accession number(s): 79527.Availability: Items available for loan: Main Campus [Call number: HF5415 G686P] (1).
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40.
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