BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE

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1. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 8th ed. , McGraw-Hill international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill Irwin, c2009Accession number(s): 201006180007, 201301310065.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2009] (1).

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2. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 4th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Irwin/McGraw-Hill, c1998Accession number(s): 200205200974, 200205200975, 200205200979, 200205200980, 200205200981.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 1998] (3).

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3. Books
Advertising and promotion : an integrated marketing communications perspective / George Belch and Michael Belch

by Belch, George E. (George Edward), 1951- [author] | Belch, Michael A [author.].

Edition: Eleventh edition, McGraw-Hill Education International editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: New York, N.Y. : McGraw Hill Education, ©2018Accession number(s): 2018000002203.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2018] (1).

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4. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 7th ed. , McGraw-Hill international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2007Accession number(s): 200705260018, 200711090002, 200809040039, 200809040040.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2007] (1).

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5. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E [author.] | Belch, Michael A [author.].

Edition: 10e, Global editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : McGraw-Hill Education, 2015Accession number(s): 2017000001500, 2017000001521.Availability: No items available Checked out (2).

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6. Books
Advertising and promotion : an integrated marketing communications perspective / George Edward Belch & Michael A. Belch

by Belch, George Edward | Belch, Michael A.

Edition: 5th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2001Accession number(s): 200302190001, 260420010022.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (2).

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7. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George Eugene | Belch, Michael A.

Edition: 6th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Accession number(s): 200406300082, 200412150034, 200504270009, 200702120009, 200406300083.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2004] (1).

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8. Books
Advrtising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George Edward | Belch, Michael A.

Edition: 5th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, 2001Accession number(s): 200312130159, 200312130160.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (1).

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9.
Instructor's manual to accompany introduction to advertising and promotion : an integrated marketing communications perspective

by Belch, George E | Belch, Michael A.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Irwin, 1995Other title: Introduction to advertising and promotion : an integrated marketing communications perspective.Accession number(s): 10220000037.Availability: Items available for reference: Main Campus [Call number: HF5823 B442I 1995] (1).

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10. Books
Introduction to advertising and promotion : an integrated marketing communications prespective

by Belch, George Edward | Belch, Michael A.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Irwin, 1995Accession number(s): 190120000009, 197934.Availability: Items available for loan: Main Campus [Call number: HF5823 B442I 1995] (1).

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11.
Test bank to accompany introduction to advertising and promotion : an integrated marketing communications perspective

by Belch, George E | Belch, Michael A.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Irwin, 1995Other title: Introduction to advertising and promotion : an integrated marketing communications perspective.Accession number(s): 10220000035.Availability: Items available for reference: Main Campus [Call number: HF5823 B442T 1995] (1).

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12. Books
การโฆษณาและการส่งเสริมการตลาด = Advertising & promotion : an integrated marketing commnication perspective / George E. Belch, Michael A. Belch ; แปลและเรียบเรียงโดย ศิวฤทธิ์ พงศกรรังศิลป์

by เบลช์, จอร์จ อี | เบลช์, ไมเคิล เอ | ศิวฤทธิ์ พงศกรรังศิลป์ [ผู้แปลและเรียบเรียง].

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: กรุงเทพฯ : ท้อป, 2549Other title: Advertising & promotion : an integrated marketing commnication perspective | Advertising and promotion : an IMC perspective.Accession number(s): 200711210013.Availability: Items available for loan: Main Campus [Call number: HF5823 บ824ก] (1).

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13. Books
การโฆษณาและการส่งเสริมการตลาด = Advertising and promotion : an integrated marketing communications perspective / เขียน George E. Belch, Michael A. Belch ; แปลและเรียบเรียง กมล ชัยวัฒน์.

by เบลช์, จอร์จ อี. (จอร์จ เอ็ดเวิร์ด), ค.ศ. 1951- | เบลช์, ไมเคิล เอ | Belch, George E. (George Edward), 1951- | Belch, Michael A | กมล ชัยวัฒน์ [ผู้แปลและเรียบเรียง].

Edition: Global editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: กรุงเทพฯ : แมคกรอ-ฮิล อินเตอร์เนชั่นแนล เอ็นเตอร์ไพรส์ แอลแอลซี, [2558]Other title: Advertising and promotion : an integrated marketing communications perspective.Accession number(s): 2016000004945.Availability: Items available for loan: Main Campus [Call number: HF5823 บ824ก 2558] (1).

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