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Brand spirit : how cause related marketing builds brands
by Pringle, Hamish | Thompson, Marjorie. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chichester : Wiley, 1999Accession number(s): 231144.Availability: Items available for loan: Main Campus [Call number: HF5414 P746B] (1).
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7.
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Social marketing : theoretical and practical perspectives
by Goldberg, Marvin E., ed | Fishbein, Martin, ed | Middlestadt, Susan E., ed. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 1997Accession number(s): 230392, 230393.Availability: Items available for loan: Main Campus [Call number: HF5415.122 S624] (1).
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Social media marketing all-in-one for dummies / by Jan Zimmerman and Deborah Ng.
by Zimmerman, Jan [author] | Ng, Deborah [author]. Edition: 3rd editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Hoboken, NJ : John Wiley & Sons, Inc., ©2015Accession number(s): 2017000001671.Availability: Items available for loan: Main Campus [Call number: HF5414 Z555S 2015] (1).
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