Your search returned 203 results.

81. Books
Hospitality sales : a marketing approach / Margaret Shaw, Susan V. Morris

by Shaw, Margaret, 1949- | Morris, Susan V.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Wiley, c2000Accession number(s): 200309200083, 241020000024.Availability: Items available for loan: Main Campus [Call number: TX911.3 .M3 S528H] (1).

82. Books
How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them / Jim Aitchison

by Jim, Aitchison.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2002Accession number(s): 200206210112, 200206210113.Availability: Items available for loan: Main Campus [Call number: HF5813 .A78 A372H] (1).

83. Books
Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement / Andrew Frawley.

by Frawley, Andrew.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, New Jersey : Wiley, c2015Other title: Igniting customer connections : fire up your company's growth by multiplying customer experience and engagement.Accession number(s): 2015000001929.Availability: Items available for loan: Main Campus [Call number: HF5415.5 F728I 2015] (1).

84. Books
International marketing : consuming globally, thinking locally / Andrew McAuley

by McAuley, Andrew.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2001Accession number(s): 200209050027, 200209050028.Availability: Items available for loan: Main Campus [Call number: HF1416 M322I] (1).

85. Books
International marketing research / C. Samuel Craig and Susan P. Douglas

by Craig, C. Samuel | Douglas, Susan P.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2005Accession number(s): 200807100014.Availability: Items available for loan: Main Campus [Call number: HF1416 C724I 2005] (1).

86. Books
Just ask a woman : cracking the code of what women want and how they buy / Mary Lou Quinlan

by Quinlan, Mary Lou.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2003Accession number(s): 200309120015, 200309120016.Availability: Items available for loan: Main Campus [Call number: HF5415.33 .U6 Q564J] (1).

87. Books
Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler

by Tybout, Alice M | Calkins, Tim | Kellogg School of Management.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2005Accession number(s): 200603010047.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 K444] (1).

88.
Kellogg on marketing [electronic resource] / The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor.

by Iacobucci, Dawn [ed.] | J.L. Kellogg Graduate School of Management. Center for Marketing Sciences.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, c2001Online access: Electronic Resources Availability: No items available

89. Books
Kellogg on marketing / The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor

by Iacobucci, Dawn [ed.] | Northwestern University. Kellogg Marketing Faculty.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Wiley, c2001Accession number(s): 200303250008, 200303250009.Availability: Items available for loan: Main Campus [Call number: HF5415 K444] (1).

90. Books
Lateral marketing : new techniques for finding breakthrough ideas / Philip Kotler, Fernando Trias de Bes

by Kotler, Philip | Trias de Bes, Fernando.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2003Accession number(s): 200407200017, 200408050061.Availability: Items available for loan: Main Campus [Call number: HF5415.13 K674L] (1).

91. Books
Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo.

by Chevalier, Michel | Mazzalovo, Gerald.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2012Accession number(s): 201310300001, 2015000001601.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 C438L 2012] (1). Checked out (1).

92. Books
Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo

by Chevalier, Michel | Mazzalovo, Gerald.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2008Accession number(s): 200905230126, 200905230125.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 C438L] (2).

93.
Managing customer relationships [electronic resource] : a strategic framework / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha, 1952-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, c2004Online access: Electronic Resources Availability: No items available

94. Books
Managing customer relationships : a strategic framework / Don Peppers, Martha Rogers.

by Peppers, Don | Rogers, Martha, 1952-.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2011Accession number(s): 2016000003819.Availability: Items available for loan: Main Campus [Call number: HF5415.5 P466M 2011] (1).

95. Books
Managing the new customer relationship : strategies to engage the social customer and build lasting value / Ian H. Gordon.

by Gordon, Ian, 1952-.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Ontario : Wiley, c2013Accession number(s): 2014000002860, 2014000002929.Availability: Items available for loan: Main Campus [Call number: HF5415.55 G672M] (1). Items available for reference: Main Campus [Call number: HF5415.55 G672M] (1).

96. Books
Marketing

by Markin, Rom.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, 1979Accession number(s): 23510.Availability: Items available for loan: Main Campus [Call number: HF5415 M374M] (1).

97. Books
Marketing : strategy and management

by Markin, Rom.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, 1982Accession number(s): 32028.Availability: Items available for loan: Main Campus [Call number: HF5415 M374M 1982] (1).

98. Books
Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

by Kotler, Philip | Kartajaya, Hermawan, 1947- | Setiawan, Iwan.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2010Accession number(s): 201006210005.Availability: Items available for loan: Main Campus [Call number: HF 5415 K674M] (1).

99. Books
Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip [author] | Kartajaya, Hermawan, 1947- [author] | Setiawan, Iwan [author].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, 2017Accession number(s): 2017000001107, 2017000001108, 2017000001745.Availability: Items available for loan: Main Campus [Call number: HF5415 K674M 2017] (3).

100.
Marketing 6.0 : the future is immersive / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip [author.] | Kartajaya, Hermawan, 1947- [author.] | Setiawan, Iwan [author.].

Material type: book Book; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, ©2024Online access: Electronic Resources Availability: No items available


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