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41. Books
Advertising and promotion : an integrated marketing communications perspective / George Belch and Michael Belch

by Belch, George E. (George Edward), 1951- [author] | Belch, Michael A [author.].

Edition: Eleventh edition, McGraw-Hill Education International editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: New York, N.Y. : McGraw Hill Education, ©2018Accession number(s): 2018000002203.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2018] (1).

42. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 7th ed. , McGraw-Hill international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2007Accession number(s): 200705260018, 200711090002, 200809040039, 200809040040.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2007] (1).

43. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E [author.] | Belch, Michael A [author.].

Edition: 10e, Global editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : McGraw-Hill Education, 2015Accession number(s): 2017000001500, 2017000001521.Availability: No items available Checked out (2).

44. Books
Advertising and promotion : an integrated marketing communications perspective / George Edward Belch & Michael A. Belch

by Belch, George Edward | Belch, Michael A.

Edition: 5th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2001Accession number(s): 200302190001, 260420010022.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (2).

45. Books
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George Eugene | Belch, Michael A.

Edition: 6th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Accession number(s): 200406300082, 200412150034, 200504270009, 200702120009, 200406300083.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2004] (1).

46. Books
Advertising as multilingual communication / Helen Kelly-Holmes

by Kelly-Holmes, Helen, 1968-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2005Accession number(s): 200608210013.Availability: Items available for loan: Main Campus [Call number: HF5823 K444A] (1).

47. Books
Advertising campaign strategy : a guide to marketing communication plans

by Parente, Donald.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Fort Worth, Tex. : Dryden Press, 2000Accession number(s): 161120000059.Availability: Items available for loan: Main Campus [Call number: HF5837 P373A 2000] (1).

48. Books
Advertising campaign strategy : a guide to marketing communication plans / Donald E. Parente

by Parente, Donald E.

Edition: 4th ed. , international student ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : Thomson/South-Western, c2006Accession number(s): 200807220004, 201102030010.Availability: No items available In transit (1).

49. Books
Advertising campaign strategy : a guide to marketing communication plans / Donald Parente

by Parente, Donald.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : Thomson/South-Western, c2004Accession number(s): 200410220070, 200410220071, 200410220074.Availability: Items available for loan: Main Campus [Call number: HF5837 P373A 2004] (1).

50. Books
Advertising campaign strategy : a guide to marketing communication plans / Donald E. Parente, Kirsten L. Strausbaugh-Hutchinson.

by Parente, Donald [author] | Strausbaugh-Hutchinson, Kirsten L [author].

Edition: Fifth editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Australia : Cengage Learning, ©2015Other title: Guide to marketing communication plans.Accession number(s): 2017000001503.Availability: Items available for loan: Main Campus [Call number: HF5837 P373A 2015] (1).

51. Books
Advertising promotion : supplemental aspects of integrated marketing communications / Terence A. Shimp

by Shimp, Terence A.

Edition: 5th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Fort Worth, Tex. : Dryden Press, c2000Accession number(s): 200206170091.Availability: Items available for loan: Main Campus [Call number: HF5415.123 S545A 2000] (1).

52. Books
Advertising, promotion, & supplemental aspects of integrated marketing communications / Terence A. Shimp

by Shimp, Terence A.

Edition: 6th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : Thomson/South-Western, c2003Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications.Accession number(s): 200407280023, 200801290048, 200801250036.Availability: Items available for loan: Main Campus [Call number: HF 5415.123 S545A 2003] (1).

53. Books
Advrtising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George Edward | Belch, Michael A.

Edition: 5th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, 2001Accession number(s): 200312130159, 200312130160.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (1).

54. Books
Agreed! making management communication persuasive : a guide to obtaining agreement and getting ideas accepted

by Forsyth, Patrick.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Singapore Institute of Management, 1993Accession number(s): 189383, 189384.Availability: Items available for loan: Main Campus [Call number: P96 .M34 F677A] (1).

55. Books
All about public relations : how to build business success on good communications

by Haywood, Roger, 1939-.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : McGraw-Hill, 1991Accession number(s): 99494.Availability: Items available for loan: Main Campus [Call number: HM263 H398A 1991] (1).

56. Books
Allyn and Bacon quick guide to the Internet for speech communication / Terrence A. Doyle, Doug Gotthoffer

by Doyle, Terrence A | Gotthoffer, Doug.

Edition: 2000 ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Allyn and Bacon, c2000Other title: Quick guide to the Internet for speech communication.Accession number(s): 200401030195.Availability: Items available for loan: Main Campus [Call number: P95 D694A 2000] (1).

57. Books
Alphabet to email : how written English evolved and where it's heading / Naomi S. Baron

by Baron, Naomi S.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2001Accession number(s): 200208170050, 200208170051, 200307170098.Availability: Items available for loan: Main Campus [Call number: PE1075 B376A] (1).

58. Books
Among cultures : the challenge of communication / Bradford J. Hall

by Hall, Bradford J.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : Thomson/Wadsworth, c2005Accession number(s): 200608300026, 200508230022.Availability: Items available for loan: Main Campus [Call number: GN345.6 H344A 2005] (1).

59. Books
An analysis of thinking and research about qualitative methods

by Potter, W. James.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 1996Accession number(s): 172636.Availability: Items available for loan: Main Campus [Call number: P91.3 P677A] (1).

60.
An application of Michel Foucault's critical perspective to a study of interpersonal communication

by Kanchana Khamnungsook.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Bangkok : Graduate School, Bangkok Univ., 1999Dissertation note: Thesis (Ph.D.)--Bangkok University, 1999 Accession number(s): 170320000018.Availability: Items available for loan: Main Campus [Call number: Dissertation K362A 1999 BU] (1).


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