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1.
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AMA complete guide to small business advertising
by Vitale, Jo, 1953-. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1995Accession number(s): 183472.Availability: Items available for loan: Main Campus [Call number: HF5823 V572A] (1).
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2.
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AMA handbook for managing business to business marketing communications
by De Bonis, J. Nicholas | Peterson, Roger S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1997Accession number(s): 189489.Availability: Items available for loan: Main Campus [Call number: HF5415.1263 D426A] (1).
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3.
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4.
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5.
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Developing, implementing, & managing an effective marketing plan
by Goetsch, Hal. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1994Accession number(s): 136349.Availability: Items available for loan: Main Campus [Call number: HF5415.13 G637D] (1).
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6.
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Dictionary of marketing terms
by Bennett, Peter D., ed. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1996Accession number(s): 214177.Availability: Items available for reference: Main Campus [Call number: REF HF5414 D527 1996] (1).
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7.
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8.
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9.
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10.
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11.
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Innovation : leadership strategies for the competitive edge
by Kuczmarski, Thomas D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1996Accession number(s): 223890.Availability: Items available for loan: Main Campus [Call number: HD53 K829I] (1).
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12.
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13.
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14.
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15.
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16.
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Strategies for implementing integrated marketing communications
by Percy, Larry. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago, Ill. : American Marketing Association, 1997Accession number(s): 189482, 189483.Availability: Items available for loan: Main Campus [Call number: HF5415.123 P472S] (1).
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17.
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18.
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