Your search returned 203 results.

21. Books
Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal

by Temporal, Paul.

Edition: Rev. ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2001Accession number(s): 200907010045, 200905230130.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 T456B 2001] (2).

22. Books
Branding in Asia : the creation, development, and management of Asian brands for the global market

by Temporal, Paul.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Wiley, 2000Accession number(s): 181219990038, 181219990039.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 T456B] (1).

23. Books
Brands laid bare : using market research for evidence-based brand management / Kevin Ford

by Ford, Kevin.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2005Accession number(s): 200905230129.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 F672B] (1).

24. Books
Build your own network sales business

by Kishel, Gregory | Kishel, Patricia.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, 1992Accession number(s): 119365.Availability: Items available for loan: Main Campus [Call number: HF5415.126 K573B] (1).

25. Books
Building an import/export business / Kenneth Duane Weiss

by Weiss, Kenneth Duane.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Wiley, c2002Accession number(s): 200209040033, 200209040034.Availability: No items available

26. Books
Building brands & believers : how to connect with consumers using archetypes / Kent Wertime

by Wertime, Kent.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, c2002Other title: Building brands and believers : how to connect with consumers using archetypes.Accession number(s): 200708280027.Availability: Items available for loan: Main Campus [Call number: HF5415.3 W477B] (1).

27. Books
Business development for dummies / by Anna Kennedy

by Kennedy, Anna [author].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2015Accession number(s): 2016000003509.Availability: Items available for loan: Main Campus [Call number: HF5386 K466B 2015] (1).

28.
Business without borders [electronic resource] : a strategic guide to global marketing / Donald A. DePalma.

by DePalma, Donald A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, c2002Online access: Electronic Resources Availability: No items available

29. Books
Business without borders : a strategic guide to global marketing / Donald A. DePalma

by DePalma, Donald A.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Wiley, c2002Accession number(s): 200209050136.Availability: Items available for loan: Main Campus [Call number: HF1416 D462B] (1).

30. Books
Campaign communication and political marketing / Philippe J. Maarek

by Maarek, Philippe J | Falkowski, Andrzej | Newman, Bruce I.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley-Blackwell, 2011Accession number(s): 201109120043, 201109120044.Availability: Items available for loan: Main Campus [Call number: JK2281 M327C] (2).

31. Books
Cases in marketing management

by Dalrymple, Douglas J | Parsons, Leonard J | Jeannet, Jean-Pierre.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Wiley, 1992Accession number(s): 146586.Availability: Items available for loan: Main Campus [Call number: HF5415.13 D347C] (1).

32.
Client at the core : marketing and managing today's professional services firm [electronic resource] / August J. Aquila, Bruce W. Marcus.

by Aquila, August J | Marcus, Bruce W, 1925-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, c2004Online access: Electronic Resources Availability: No items available

33. Books
Competitive branding : winning in the market place with value-added brands

by Nilson, Torsten H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chichester : Wiley, 1998Accession number(s): 221311, 221312.Availability: Items available for loan: Main Campus [Call number: HF5415.13 N547C] (1).

34. Books
Competitive success : how branding adds value / John A. Davis.

by Davis, John A.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2010Accession number(s): 201309120001.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 D384C] (1).

35. Books
Connect : how to use data and experience marketing to create lifetime customers / Lars Birkholm Petersen, Ron Person, Christopher Nash.

by Petersen, Lars Birkholm | Person, Ron | Nash, Christopher.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, ©2014Accession number(s): 2016000004676.Availability: Items available for loan: Main Campus [Call number: HF5415.1265 P473C 2014] (1).

36. Books
Connective branding : building brand equity in a demanding world / Claudia Fisher-Buttinger and Christine Vallaster

by Fisher-Buttinger, Claudia | Vallaster, Christine, 1971-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2008Accession number(s): 200903180004.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 F573C] (1).

37. Books
Content marketing strategies for dummies / Stephanie Diamond.

by Diamond, Stephanie [author.].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Hoboken, N.J. : John Wiley & Sons, Inc., ©2016Accession number(s): 2016000002907.Availability: Items available for loan: Main Campus [Call number: HF5415.1265 D525C 2016] (1).

38. Books
Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business / Ann Handley & C.C.Chapman.

by Handley, Ann, 1963- | Chapman, C.C, 1973-.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2011Accession number(s): 201108050016.Availability: Items available for loan: Main Campus [Call number: HF5415.1265 H362C 2011] (1).

39. Books
Content to commerce : engaging consumers across paid, owned, and earned channels / Avi Savar.

by Savar, Avi, 1973-.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2013Accession number(s): 2014000002922, 2014000002923.Availability: Items available for loan: Main Campus [Call number: HF5414 S282C] (2).

40. Books
Convergence marketing : combining brand and direct for unprecedented profits / Richard G. Rosen ; with Jane Rosen.

by Rosen, Richard G | Rosen, Jane.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2009Accession number(s): 201303070029, 201303070031, 201303070030.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 R673C] (2). In transit (1).


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