Your search returned 201 results.

161.
Sports teams, fans, and Twitter : the influence of social media on relationships and branding / Brandi Watkins.

by Watkins, Brandi [author.].

Material type: book Book; Literary form: Not fiction Publisher: Lanham, Md : Lexington Books, ©2019Online access: Electronic Resources Availability: No items available

162. Books
Start me up! : new branding for businesses / edited by Robert Klanten and Anna Sinofzik ; preface and texts by Anna Sinofzik.

by Klanten, Robert [editor] | Sinofzik, Anna [editor].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Berlin : Gestalten, 2015Accession number(s): 2016000004396.Availability: Items available for loan: Main Campus [Call number: TS171 S727 2015] (1).

163. Books
Storybranding : creating standout brands through the power of story / Jim Signorelli.

by Signorelli, Jim.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Austin, Tex. : Greenleaf, c2012Accession number(s): 201203280045, 201203280044.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 S536S] (2).

164. Books
StoryBranding 2.0 : creating standout brands through the purpose of story / Jim Signorelli ; foreword by Joey Reiman.

by Signorelli, Jim.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Austin, Tex. : Greenleaf Book Group Press, c2014Accession number(s): 2015000001599, 2015000001857.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 S536S 2014] (1). In transit (1).

165. Books
Storytelling : branding in practice / Klaus Fog, Christian Budtz, Baris Yakaboylu

by Fog, Klaus | Budtz, Christian | Yakaboylu, Baris.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Berlin : Springer, c2005Accession number(s): 201002050006.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 F63S] (1).

166. Books
Strong brands, strong relationships / edited by Susan Fournier, Michael Breazeale and Jill Avery

by Fournier, Susan [editor] | Breazeale, Michael, 1964- [editor] | Avery, Jill [editor].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2015Accession number(s): 2016000005110.Availability: No items available Checked out (1).

167. Books
Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding / Mary Jo Hatch, Majken Schultz ; foreword by Wally Olins

by Hatch, Mary Jo | Schultz, Majken.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: San Francisco, Calif. : Jossey-Bass, c2008Accession number(s): 200903190001, 200902100030.Availability: Items available for loan: Main Campus [Call number: HD59.2 H372T] (1).

168. Books
The ad-free brand : secrets to building successful brands in a digital world / Chris Grams.

by Grams, Chris.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Indianapolis, Ind. : Que, c2012Accession number(s): 2014000002926, 2014000004184.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 G725A] (1). Checked out (1).

169.
The alliance strategy's effect on an ariline's individaul branding form the customet's perspective / Nutthapong Prakobkandee ; London Metropolitan University.

by Nutthapong Prakobkandee | Coleman, Nicholas [advisor] | London Metropolitan University.

Material type: book Book; Format: electronic ; Literary form: Not fiction ; Audience: Specialized; Publisher: [London] : London Metropolitan Univ., 2012Dissertation note: Thesis (Ph.D.)--London Metropolitan University, 2012 Accession number(s): 201303180002.Availability: Items available for loan: Main Campus [Call number: Dissertation N877A 2012 LONDONMET] (1).

170. Books
The brand bubble : the looming crisis in brand value and how to avoid it / John Gerzema, Ed Lebar

by Gerzema, John, 1961- | Lebar, Ed.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: San Francisco, Calif. : Jossey-Bass, c2008Accession number(s): 200905230127, 200905230128.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G479B] (1).

171. Books
The brand innovation manifesto : how to build brands, redefine markets and defy conventions / John Grant

by Grant, John, 1964-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2006Accession number(s): 200908130011.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G726B] (1).

172. Books
The brandmindset / Duane E. Knapp

by Knapp, Duane E.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : McGraw-Hill, c2000Accession number(s): 200808230002, 201102030029, 110720000003, 170620000028.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 K526B] (2).

173. Books
The business of brands / by Jon Miller & David Muir

by Miller, Jon, 1971- | Muir, David, 1971-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2005Accession number(s): 201102030027.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 M544B] (1).

174. Books
The creative business guide to marketing : selling and branding design, advertising, interactive, and editorial services / Cameron S. Foote.

by Foote, Cameron S.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : W.W. Norton, c2012Accession number(s): 201208150020, 201209050006.Availability: Items available for loan: Main Campus [Call number: HF 5415 F667C] (2).

175. Books
The edge : 50 tips from brands that lead / Allen P. Adamson ; foreword by Steve Forbes.

by Adamson, Allen P.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2013Accession number(s): 2014000002855, 2014000002933.Availability: Items available for loan: Main Campus [Call number: HF5415.15 A325E] (1).

176. Books
The experience effect : engage your customers with a consistent and memorable brand experience / Jim Joseph

by Joseph, Jim, 1963-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : AMACOM, c2010Accession number(s): 201102020006.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 J673E] (1).

177. Books
The global brand : how to create and develop lasting brand value in the world market / Nigel Hollis

by Hollis, Nigel.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Palgrave Macmillan, 2008Accession number(s): 201006210007.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 H644G] (1).

178.
The hero and the outlaw [electronic resource] : building extraordinary brands through the power of archetypes / Margaret Mark and Carol S. Pearson.

by Mark, Margaret | Pearson, Carol, 1944-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2015Online access: Electronic Resources Availability: No items available

179. Books
The Hook : how to share your brand's unique story to engage customers, boost sales, and achieve heartfelt success / Richard Krevolin ; foreword by Harry Beckwish.

by Krevolin, Richard W, 1964- [author] | Beckwish, Harry [author of forword].

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Wayne, N.J. : Career Press ©2016Accession number(s): 2017000001259.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 K738H 2016] (1).

180. Books
The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas

by Salinas, Gabriela.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2009Accession number(s): 201208300014, 201005130056.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 S244I] (1).


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