BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog › Results of search for 'Provider:McGraw-Hill,'

	1.		A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H., Jr. Edition: 9th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Accession number(s): 200310040026, 200310040027.Availability: Items available for loan: Main Campus [Call number: HF5415.13 P473P 2003] (1). Place hold Add to cart (remove)
	2.		Advertising and promotion : an integrated marketing communications perspective / George Edward Belch & Michael A. Belch by Belch, George Edward \| Belch, Michael A. Edition: 5th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2001Accession number(s): 200302190001, 260420010022.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (2). Place hold Add to cart (remove)
	3.		Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch by Belch, George Eugene \| Belch, Michael A. Edition: 6th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Accession number(s): 200406300082, 200412150034, 200504270009, 200702120009, 200406300083.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2004] (1). Place hold Add to cart (remove)
	4.		Advrtising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George Edward \| Belch, Michael A. Edition: 5th ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, 2001Accession number(s): 200312130159, 200312130160.Availability: Items available for loan: Main Campus [Call number: HF5823 B442A 2001] (1). Place hold Add to cart (remove)
	5.		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R \| Winer, Russell S. Edition: 6th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill, 2005Accession number(s): 200605250105.Availability: Items available for loan: Main Campus [Call number: HF5415.13 L435A 2005] (1). Place hold Add to cart (remove)
	6.		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R \| Winer, Russell S. Edition: 5th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2002Accession number(s): 200407020384, 200407020385.Availability: Items available for loan: Main Campus [Call number: HF5415.13 L435A 2002] (1). Place hold Add to cart (remove)
	7.		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R \| Winer, Russell S. Edition: 5th ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill Irwin, c2002Accession number(s): 200406150119, 200406150120.Availability: Items available for loan: Main Campus [Call number: HF5415.13 L435A 2002] (1). Place hold Add to cart (remove)
	8.		Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy by Perreault, William D., Jr \| McCarthy, Edmund Jerome. Edition: 15th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Accession number(s): 200505180005.Availability: Items available for loan: Main Campus [Call number: HF5415.13 P477B 2005] (1). Place hold Add to cart (remove)
	9.		Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy by Perreault, William D., Jr \| McCarthy, E. Jerome. Edition: 14th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2002Accession number(s): 200204120059, 200308200030, 200308200031.Availability: Items available for loan: Main Campus [Call number: HF5415.13 P477B 2002] (1). Place hold Add to cart (remove)
	10.		Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. by Dwyer, F. Robert \| Tanner, John F., Jr. Edition: 3rd ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill, 2006Accession number(s): 200505170041.Availability: Items available for loan: Main Campus [Call number: HF5415 D893B 2006] (1). Place hold Add to cart (remove)
	11.		Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. by Dwyer, F. Robert \| Tanner, John F., Jr. Edition: 2nd ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, 2002Accession number(s): 200304250037, 200304250038.Availability: Items available for loan: Main Campus [Call number: HF5415 D893B 2002] (1). Place hold Add to cart (remove)
	12.		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson by Peter, J. Paul \| Olson, Jerry Corrie, 1944-. Edition: 6th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2002Accession number(s): 200208150026, 200211260152.Availability: Items available for loan: Main Campus [Call number: HF5415.3 P473C 2002] (1). Place hold Add to cart (remove)
	13.		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson by Peter, J. Paul \| Olson, Jerry Corrie, 1944-. Edition: 7th ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Accession number(s): 200511250007, 200509060013.Availability: No items available Place hold Add to cart (remove)
	14.		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson by Peter, J. Paul \| Olson, Jerry Corrie, 1944-. Edition: 5th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Irwin McGraw-Hill, 1999Accession number(s): 200702140012.Availability: Items available for loan: Main Campus [Call number: HF5415.3 P473C 1999] (1). Place hold Add to cart (remove)
	15.		Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson by Johansson, Johny K. Edition: 3rd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Other title: Global marketing : foreign entry, local marketing, and global management.Accession number(s): 200309040041, 200309040042.Availability: Items available for loan: Main Campus [Call number: HF1416 J632G 2003] (1). Place hold Add to cart (remove)
	16.		Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson by Johansson, Johny K. Edition: 3rd ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Other title: Global marketing : foreign entry, local marketing, and global management.Accession number(s): 200302250012, 200308210039.Availability: Items available for loan: Main Campus [Call number: HF1416 J632G 2003] (1). Place hold Add to cart (remove)
	17.		Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson by Johansson, Johny K. Edition: 4th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill, 2006Other title: Global marketing : foreign entry, local marketing, and global management.Accession number(s): 200606220010.Availability: Items available for loan: Main Campus [Call number: HF1416 J632G 2006] (1). Place hold Add to cart (remove)
	18.		IMC : using advertising and promotion to build brands / Tom Duncan by Duncan, Thomas R. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2002Accession number(s): 200407230128.Availability: Items available for loan: Main Campus [Call number: HF5415.13 D862I] (1). Place hold Add to cart (remove)
	19.		International marketing / Philip R. Cateora, John L. Graham by Cateora, Philip R \| Graham, John L. Edition: 12th ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Accession number(s): 200511300017.Availability: Items available for loan: Main Campus [Call number: HF1416 C373I 2005] (1). Place hold Add to cart (remove)
	20.		Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge by Bearden, William O, 1945- \| Ingram, Thomas N \| LaForge, Raymond W. Edition: 3rd ed. , international ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2001Other title: Marketing : principles and perspectives.Accession number(s): 200304260012, 200304260014.Availability: Items available for loan: Main Campus [Call number: HF5415.1 B427M 2001] (1). Place hold Add to cart (remove)

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