BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog › Results of search for 'Provider:Wiley,'

	1.		A master class in brand planning : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin by King, Stephen, 1931- \| Lannon, Judie [ed.] \| Baskin, Merry [ed.]. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2007Accession number(s): 200805200004.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 K563M] (1). Place hold Add to cart (remove)
	2.		Brand stretch [electronic resource] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / by David Taylor by Taylor, David, 1964-. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Chichester : Wiley, c2004Other title: Brandstretch.Online access: Electronic Resources Availability: No items available Add to cart (remove)
	3.		Branding in Asia : the creation, development, and management of Asian brands for the global market / Paul Temporal by Temporal, Paul. Edition: Rev. ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2001Accession number(s): 200907010045, 200905230130.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 T456B 2001] (2). Place hold Add to cart (remove)
	4.		Branding in Asia : the creation, development, and management of Asian brands for the global market by Temporal, Paul. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Wiley, 2000Accession number(s): 181219990038, 181219990039.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 T456B] (1). Place hold Add to cart (remove)
	5.		Brands laid bare : using market research for evidence-based brand management / Kevin Ford by Ford, Kevin. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2005Accession number(s): 200905230129.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 F672B] (1). Place hold Add to cart (remove)
	6.		Competitive branding : winning in the market place with value-added brands by Nilson, Torsten H. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Chichester : Wiley, 1998Accession number(s): 221311, 221312.Availability: Items available for loan: Main Campus [Call number: HF5415.13 N547C] (1). Place hold Add to cart (remove)
	7.		Competitive success : how branding adds value / John A. Davis. by Davis, John A. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2010Accession number(s): 201309120001.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 D384C] (1). Place hold Add to cart (remove)
	8.		Connective branding : building brand equity in a demanding world / Claudia Fisher-Buttinger and Christine Vallaster by Fisher-Buttinger, Claudia \| Vallaster, Christine, 1971-. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2008Accession number(s): 200903180004.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 F573C] (1). Place hold Add to cart (remove)
	9.		Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler by Wheeler, Alina. Edition: 2nd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2006Accession number(s): 200605250111, 200803260012, 201302010006, 201302010007.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 W433D 2006] (2). Place hold Add to cart (remove)
	10.		Designing brand identity : a complete guide to creating, building, and maintaining strong brands / Alina Wheeler by Wheeler, Alina. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2003Accession number(s): 200601130043.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 W433D] (1). Place hold Add to cart (remove)
	11.		Designing brand identity : an essential guide for the whole branding team / Alina Wheeler. by Wheeler, Alina. Edition: 4th ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2013Accession number(s): 201309260020.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 W433D 2013] (1). Place hold Add to cart (remove)
	12.		Designing brand identity : an essential guide for the entire branding team / Alina Wheeler by Wheeler, Alina. Edition: 3rd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2009Other title: Designing brand identity : an essential guide for the whole branding team.Accession number(s): 201003100004, 200909220015.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 W433D 2009] (2). Place hold Add to cart (remove)
	13.		Hi-tech hi-touch branding : creating brand power in the age of technology by Temporal, Paul \| Lee, Kwok Cheong. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Singapore : Wiley, 2001Accession number(s): 61220000064, 61220000065.Availability: Items available for loan: Main Campus [Call number: HF5415.13 T456H] (1). Place hold Add to cart (remove)
	14.		Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler by Tybout, Alice M \| Calkins, Tim \| Kellogg School of Management. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2005Accession number(s): 200603010047.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 K444] (1). Place hold Add to cart (remove)
	15.		Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo. by Chevalier, Michel \| Mazzalovo, Gerald. Edition: 2nd ed.Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2012Accession number(s): 201310300001, 2015000001601.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 C438L 2012] (1). Checked out (1). Place hold Add to cart (remove)
	16.		Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo by Chevalier, Michel \| Mazzalovo, Gerald. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : Wiley, 2008Accession number(s): 200905230126, 200905230125.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 C438L] (2). Place hold Add to cart (remove)
	17.		Power brands : measuring, making, and managing brand succes / Jesko Perrey, Tjark Freundt, and Dennis Spillecke. by Perrey, Jesko [author] \| Freundt, Tjark [author] \| Spillecke, Dennis [author]. Edition: Third revised editionMaterial type: Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Weinheim : Wiley-VCH 2015Accession number(s): 2016000004797, 2016000005037.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 P477P 2015] (2). Place hold Add to cart (remove)
	18.		The brand innovation manifesto : how to build brands, redefine markets and defy conventions / John Grant by Grant, John, 1964-. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2006Accession number(s): 200908130011.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 G726B] (1). Place hold Add to cart (remove)
	19.		The business of brands / by Jon Miller & David Muir by Miller, Jon, 1971- \| Muir, David, 1971-. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, 2005Accession number(s): 201102030027.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 M544B] (1). Place hold Add to cart (remove)
	20.		The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / Gabriela Salinas by Salinas, Gabriela. Material type: Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2009Accession number(s): 201208300014, 201005130056.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 S244I] (1). Place hold Add to cart (remove)

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